Build with Zanga.
Grow with Zanga.
Partner with Zanga to bring culturally intelligent assessments, leadership tools and people intelligence to more organisations, sectors and markets.
Whether you are a coach, consultant, reseller, institution, technology company or research partner, Zanga offers flexible ways to collaborate, deliver value to your clients and grow alongside our platform.
Why partner with Zanga?
Zanga is building a broader ecosystem around culturally intelligent leadership, workforce and stakeholder intelligence.
Our partners help extend that reach by bringing Zanga assessments, products, research and implementation capability into new organisations, sectors and markets.
A Zanga partnership can help you:
- Expand the solutions you offer clients
- Add evidence-based assessments and workforce intelligence to your services
- Access culturally relevant tools designed for African and high-context workplaces
- Create new commercial and recurring-revenue opportunities
- Enter new markets with Zanga products and support
- Build differentiated client offerings
- Participate in research, thought leadership and market development
- Join a growing network of practitioners and institutions
Trusted by our growing network of partners across Africa.
Find the partnership
model that fits you
Bring deeper insight into your coaching and leadership work.
Use Zanga assessments to strengthen coaching conversations, leadership-development programmes and talent engagements.
Partners can access assessment tools, reports, practitioner resources and the existing Zanga Coach Portal to support delivery with their own clients.
Ideal for
- Executive coaches
- Leadership coaches
- HR consultants
- Talent-development professionals
- Organisational-development practitioners
- Learning and development consultants
Partnership Opportunities
- Use Zanga assessments with clients
- Purchase assessment credits or bundles
- Deliver assessment debriefs
- Access practitioner resources
- Participate in training and certification
- Join Zanga's wider expert network
Introduce Zanga to
organisations that need
better people intelligence
Referral partners connect Zanga with qualified organisations and decision-makers who can benefit from our assessments, products and enterprise solutions.
Zanga manages the sales and delivery process while the partner participates according to the agreed referral model.
Ideal for
- Consultants
- Advisors
- Professional networks
- Industry associations
- Business-development partners
- Trusted intermediaries
Partnership Opportunities
- Refer qualified prospects
- Earn agreed referral fees or commissions
- Access sales and marketing materials
- Participate in joint business-development activity
- Co-host webinars or market-education initiatives
Take Zanga into
new markets
Reseller and franchise partnerships are designed for organisations and individuals with strong local networks, market knowledge and the capability to develop Zanga's presence within a defined geography or sector.
Partners can combine Zanga's products, intellectual property and support with their own relationships and delivery capability.
Ideal for
- Established HR consultancies
- Talent and leadership-development firms
- Regional business partners
- Professional-services firms
- Market-entry partners
Partnership Opportunities
Depending on the model, partners may be able to:
- Market and sell approved Zanga products
- Deliver selected Zanga solutions
- Build local client relationships
- Access sales, product and implementation support
- Participate in regional marketing
- Operate within agreed market or sector rights
Bring Zanga
intelligence into your
client proposition
White-label partnerships allow organisations to incorporate selected Zanga capabilities into their existing service or product experience.
Depending on the solution, this may include customised branding, reports, dashboards or delivery models.
Ideal for
- Consulting firms
- Financial institutions
- HR platforms
- Professional associations
- Development organisations
- Large institutional partners
Partnership Opportunities
- White-labelled assessment reports
- Custom-branded dashboards
- Embedded survey or assessment programmes
- Institution-specific reporting
- Custom implementation support
- Volume and enterprise licensing
Embed culturally
intelligent people insight
into your platform
Technology partnerships create opportunities to integrate Zanga assessments, sentiment intelligence or reporting into complementary digital platforms.
This can help partners enhance their own product experience while giving users access to deeper people and workforce insight.
Ideal for
- HR technology platforms
- Recruitment platforms
- Learning platforms
- Financial-services technology companies
- Employee-experience platforms
- Enterprise software providers
Partnership Opportunities
Depending on product readiness, partnerships may include:
- Embedded assessment experiences
- Platform integrations
- Data exchange
- API-enabled functionality
- Joint product development
- White-labelled or co-branded solutions
Build better
evidence together.
Zanga works with research institutions, universities, professional bodies and other organisations interested in strengthening the evidence base around leadership, culture, workforce behaviour and people intelligence in African and high-context markets.
Ideal for
- Universities
- Business schools
- Research centres
- Professional associations
- Development institutions
- Industry bodies
- Think tanks
Partnership Opportunities
- Joint research projects
- Assessment validation
- Workforce and leadership studies
- Data and insight partnerships
- Sector or regional benchmarking
- Co-authored reports
- Conferences and thought leadership
- Market-development initiatives
Choose How You Want to Work With Zanga
Choose how you want to work with Zanga
Zanga offers different partnership routes depending on whether you want to use our assessments with your clients, refer opportunities, resell or franchise Zanga solutions, embed our tools within your own offer, or collaborate on research and market development.
The Zanga partner advantage
Tools
Access to approved Zanga assessments, products, reports and supporting resources.
Training
Product knowledge, practitioner onboarding and certification where required.
Technology
Access to the Coach Portal and other relevant platform capabilities as they become available.
Commercial Support
Sales materials, product information and guidance to support partner-led opportunities.
Marketing Support
Opportunities for co-marketing, webinars, content and market activation where appropriate.
Research & Insight
Access to selected Zanga research, thought leadership and contextual intelligence to support stronger client conversations.
Community
Participation in a network of coaches, experts, institutions and partners contributing to Zanga's wider mission.
Is Zanga the right
fit for you?
We are looking for partners who share our commitment to quality, contextual intelligence and meaningful organisational impact.
Strong Zanga partners are typically organisations or individuals who:
- Have trusted relationships within their market
- Understand the clients or communities they serve
- Can represent Zanga professionally
- Value evidence-based practice
- Are committed to ethical use of assessment and people data
- Have the capability to deliver or support agreed solutions
- See long-term value in building the market rather than pursuing one-off transactions
How to become a
Zanga partner
Choose Your Partnership Route
Identify the model that best matches your organisation, expertise or market opportunity.
Tell Us About Yourself
Complete a short partner enquiry outlining your background, market, client base and areas of interest.
Explore the Fit
Zanga will review the opportunity and discuss the most appropriate partnership model.
Agree the Model
Where there is a strong fit, we agree commercial terms, responsibilities, territory or delivery rights where relevant.
Onboard and Activate
Partners receive the training, tools and support required to begin working with Zanga.
Already working with Zanga or exploring a partnership?
Access the information and tools relevant to your relationship with us.
Partner FAQs
Answers to common questions about Zanga's partner models, certification and commercial arrangements.
View Partner FAQsPractitioner Training & Certification
Learn what is required to use selected Zanga assessments professionally.
Explore CertificationSales & Product Resources
Approved partners can access relevant product and commercial materials through their agreed partner channels.
Download resourcesFrequently asked questions
Certification requirements depend on the assessment and the type of partnership. Some tools may require practitioner training before they can be administered or debriefed professionally. Zanga will confirm the relevant requirements during onboarding.
Zanga can structure commercial arrangements for approved referral partners. The specific model, eligibility criteria and commercial terms are agreed as part of the partnership.
Selected Zanga products, reports or delivery models may be available on a white-label basis depending on the requirements, scale and technical configuration of the engagement.
Yes. This is one of the core purposes of the Coaches & Practitioners model. Approved practitioners can use eligible Zanga assessments as part of their own coaching, consulting or development engagements.
Territorial or exclusive arrangements would be considered only for selected reseller or franchise partnerships and would depend on market potential, partner capability and agreed performance expectations.
Zanga is open to technology and embedded partnerships where there is a strong strategic fit. Available integration options will depend on the capabilities of the relevant Zanga product and platform at the time of engagement.
Can't find what you're looking for?
Talk to our teamLet's build value together.
Join Zanga's growing ecosystem of practitioners, commercial partners, institutions and technology companies bringing better people and stakeholder intelligence to more markets.
Choose how you'd like to start
Prefer to talk it through first? Contact our team